Roeland van Vledder steps back from ASR Executive Board


In proper consultation ASR and Roeland van Vledder have decided to part ways per 1 July 2012. Roeland van Vledder has taken a step back from the Executive Board per 1 January.

​Roeland van Vledder played a major role in the development of ASR. His contribution to basing service on transparency, lower costs and understandable language helped ASR's preparation for the next phase. For that, the Executive Board is most grateful.

CEO Jos Baeten: 'Roeland was a vital inspiration when developing our next generation insurance products. In recent times he also applied himself with great energy to compensating customers with an ASR investment insurance policy and offering them better prospects. We are glad Roeland took the lead in this.'

Roeland van Vledder joined the then ASR Board of Directors in 2006. As part of the Executive Board he was Chief Commercial Officer.

For now, Roeland van Vledder's responsibilities will be carried out by the other members of the Executive Board.