Average Dutch person underestimates chance of water damage
Only 20% take action
A study by Blauw Research commissioned by a.s.r. shows that the vast majority of Dutch people underestimate the consequences of water damage. Only 20% of the Dutch population take action to prevent water damage, while data available to a.s.r. indicates that this is the most common form of damage suffered.
Of more than 1,000 respondents, 24% said that they had suffered water damage on occasion; storm damage (20%) and damage caused by burglary/theft (17%) were next on the list. Remarkably, 51% of respondents were labouring under the impression that the most common form of damage was that suffered as a result of burglary/theft. Window damage came second (12%) and water damage landed in third place (11%).
Damage is preventable
Damage prevention is important to people. The respondents scored damage prevention a 6 on a scale from 1 to 7. They mostly take measures to prevent damage caused by burglary/theft (66%) and fire (41%). Only 20% of respondents said that they have taken action to prevent water damage. The three most frequent actions respondents have taken to prevent water damage are: installing a waterblock device to prevent their washing machine from flooding (68%), cleaning their rain gutters (57%) and decalcifying their washing machine or dishwasher (53%).
Ber Onderwater, P&C account manager at a.s.r.: ‘We are seeing an increase in instances of water damage. It just takes a few simple steps to prevent this type of damage, such as cleaning your rain gutters regularly, unhooking the hose after filling up the water in the central heating boiler, and having a green rather than a paved garden, so that the rain drains away more easily.’
a.s.r. will be putting on a Facebook campaign to draw people’s attention to the dangers of water damage. The person who can make the most convincing case for why they incur weather damage will be rewarded with a comprehensive water damage check of their home. For more information, please visit www.facebook.com/asrverzekeringen.